Indigo was engaged to develop a new brand identity for Lippo's premium shopping malls. We designed the LIPPO MALL logo, as well as all interior and exterior signage for LIPPO MALL Kemang Village, Jakarta.

In a later stage we developed complete and comprehensive guidelines for the implementation of a signage standard in all LIPPO MALLS country wide, based on the design as applied in Kemang Village.

Graphic icons for the project.

Overhead directional signage in stainless steel and back lit, matte black acrylic.

Overhead directional signage in stainless steel and back lit, matte black acrylic.

Amenity signage in matte black acrylic.

Exterior regulatory signage using polyurethane coated steel bases and back painted glass signs.

Backlit vehicular directional signage constructed of PU coated steel and back painted glass.

Graphic design and colour schemes as applied on columns on all parking levels.